Conversion Rate Optimization

Experimentation at the heart of your growth

Maximize conversions and reduce acquisition costs with strategies based on rigorous testing and behavioral analysis.

Our method for optimizing your conversion rates

Every user interaction is an opportunity. By combining quantitative data analysis, UX research and AB testing, we transform customer journeys into growth drivers. Our CRO solutions are designed to generate an immediate and scalable impact on your performance.

A proven CRO method

A unique experience with 500+ A/B tests

Data analysis and diagnosis

We start with an in-depth analysis of your existing data (GA4, BigQuery, etc.) and a diagnosis of current performance. This step enables us to identify obstacles to the user journey and opportunities for optimization.

Prioritize hypotheses

Our experts design and deploy A/B and multivariate tests to validate key hypotheses. We use tools like Optimizely and AB Tasty to measure the impact of proposed changes on your KPIs.

Test design and implementation

Our experts design and deploy A/B and multivariate tests to validate key hypotheses. We use tools like Optimizely and AB Tasty to measure the impact of proposed changes on your KPIs.

Analysis of results and iterations

Test results are analyzed in detail to extract actionable insights. We provide actionable recommendations to integrate learnings and prioritize next iterations.

Continuous improvement and performance monitoring

We implement a continuous optimization process, working with your teams to adjust strategies and explore new opportunities, ensuring constant improvement.

Our tailor-made services

Our Conversion Rate Optimization services

We work with you to optimize every stage of the user journey, combining behavioral analysis, advanced A/B testing and strategic recommendations. Our solutions guarantee measurable results in line with your business priorities.

Advanced Audience Activation

Harness the power of your 1st party data to target, segment and activate your audiences on key platforms like Meta, Google Ads, and your CRM, using modern infrastructures like Google BigQuery.

Target your high-potential audiences with precision

CRM & Marketing Automation

Optimize the management of your customer and prospect databases to maximize your marketing campaigns and reinforce loyalty, thanks to CRM and automation tools tailored to your specific needs.

Accelerate your CRM performance with data

Data Activation & Growth

Engage your audiences, personalize your interactions and boost your marketing performance with CRM strategies, A/B testing, advanced segmentation and predictive models to maximize loyalty, conversions and customer engagement.

Turn your data into a competitive advantage

Marketing / Product Analytics

Thanks to RFM segmentation, cohort analysis and Retention & Churn Analysis, transform your data into concrete actions to maximize conversions and revenues.

Boost your performance with marketing and product analyses

Tracking & Analytics

Optimize your data collection to lay a solid foundation for your CRO, UX, Acquisition and CRM strategies. At Starfox Analytics, we work hand in hand with your marketing and digital teams to transform web and mobile data into performance drivers.

Make your data collection more reliable

Analytics Engineering & Infrastructure

Modernize and automate your data systems with DataOps, Data Engineering and Data Governance to turn them into strategic assets. Our robust methodology guarantees high-quality data, fluid management and advanced exploitation for informed decisions.

Modernize your data infrastructure

"Starfox has helped us improve the quality of our data and strengthen the security of our data architecture."