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The eve of November 2024

Adobe Analytics is certified by the CNIL as conditionally exempt from consent. Looker Studio improves access to filters, and BigQuery optimizes queries with clustering. At Starfox, we invest in automation and authentic customer testimonials.

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Written by:

Fadoua Tarbouchi

Fadoua began her career with the Pierre et Vacances CenterParcs group as a Web Analyst. For the past year and a half, she has held the position of Analytics Engineer at Le Figaro, where she specializes in Data SEO issues.

Insights & Innovations in data

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Starfox Newsletter

minutes

28.4.25

The eve of November 2024

The eve of March 2025

Discover the latest major developments in Web Analytics: GTM now automatically loads full Google tags, BigQuery simplifies the transfer of GA4 reports, and annotations finally land on GA4! We also share an essential JavaScript hack, a new free RGPD audit tool, and our top tips for optimizing your data. 🚀

The eve of December 2024

This month: the CNIL launches an RGPD certification project for subcontractors, Looker Studio adds new connectors, and Starfox explores the impact of AI traffic in GA4. See also our latest internal news.

The eve of January 2025

This month, GA4 finally lets you copy your reports from one property to another, and BigQuery completely rethinks its interface to become a true analytics hub. Google also unveils Meridian, a new open-source tool for modeling your marketing mix without cookies.

The eve of October 2024

BigQuery simplifies SQL with pipe syntax and adds fields to analyze traffic sources. GA360 increases access to unsampled data, and the CNIL is preparing controls on mobile apps in 2025. See also our Lean tips and innovations.

The eve of February 2025

This month, we clarify, simplify and optimize: Google finally clearly distinguishes the roles of GA4 and Search Console, while BigQuery strengthens its arsenal with integrated data preparation. And on the Looker Studio side, a long-awaited feature makes its debut: multi-column sorting - enough to boost your analyses in the blink of an eye.

How we manage our sales pipeline in Notion

At Starfox Analytics, efficiency and transparency are at the heart of our organization. Today, I'm taking you behind the scenes of our sales pipeline, managed entirely in Notion. A simple, structured, automated system for tracking all our sales opportunities and maximizing our impact.

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Edouard de Joussineau

Inside Starfox

minutes

28.2.25

Balance sheet H1 2023

Starfox continues to grow, with H1 2023 sales already equivalent to 2022, 6 employees and major projects such as Le Figaro and ADN. Focus on innovation with server-side migrations and ETL pipelines, SFX Days to strengthen collaboration, and a strategic plan to develop our visibility.

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Edouard de Joussineau

Inside Starfox

minutes

28.2.25

Balance sheet S2 2022

Starfox reports +170% growth in 2022, 50 completed projects, a reinforced team and SFX Days for collaboration. In 2023, the focus is on sustainable growth, innovation and an active community.

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Edouard de Joussineau

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