Luxury & Cosmetics

Leverage data to deliver tailored customer experiences

The luxury goods and cosmetics sector relies on a fine-tuned understanding of the customer and an impeccable experience at every point of contact. At Starfox Analytics, we help you transform your data into a lever for personalization and excellence, optimizing your CRM, marketing and logistics strategies.

They turned to us for our expertise in the
Luxury & Cosmetics sector.

Personalize your customer interactions and optimize your marketing campaigns with customized data solutions.

Advanced Audience Activation

Harness the power of your 1st party data to target, segment and activate your audiences on key platforms like Meta, Google Ads, and your CRM, using modern infrastructures like Google BigQuery.

Target your high-potential audiences with precision

Modern Data Stack architecture

Design a flexible, robust architecture that grows with your needs, thanks to advanced technologies such as BigQuery, Snowflake, dbt and Airflow. Turn your data into a reliable, high-performance strategic asset.

Build your data architecture with Starfox Analytics

Conversion Rate Optimization

Maximize conversions and reduce acquisition costs with strategies based on rigorous testing and behavioral analysis.

Reduce your acquisition costs

CRM & Marketing Automation

Optimize the management of your customer and prospect databases to maximize your marketing campaigns and reinforce loyalty, thanks to CRM and automation tools tailored to your specific needs.

Accelerate your CRM performance with data

Customer Data Platform

Adopt a Customer Data Platform (CDP) to collect, centralize and activate your 1st-party data across all your channels. Offer optimal personalization thanks to a unified, actionable view of your customers.

Implement your CDP with Starfox Analytics

Group Data Strategy

Develop a global strategic vision by leveraging data at every level of your organization. We help you align your data initiatives with your business objectives to maximize your impact.

Build your group data strategy

Tracking & Analytics

Optimize your data collection to lay a solid foundation for your CRO, UX, Acquisition and CRM strategies. At Starfox Analytics, we work hand in hand with your marketing and digital teams to transform web and mobile data into performance drivers.

Make your data collection more reliable

User Experience Research

Discover your best optimization opportunities to maximize the impact on your user experience and revenues

Turn your user insights into strategic levers

Marketing / Product Analytics

Thanks to RFM segmentation, cohort analysis and Retention & Churn Analysis, transform your data into concrete actions to maximize conversions and revenues.

Boost your performance with marketing and product analyses

Luxury & Cosmetics

Case studies

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Luxury & Cosmetics

Offer a unique customer experience thanks to data

Personalize your customer interactions and optimize your marketing campaigns with customized data solutions.

➔ Contact us today